Analytics

Lookback

Lookback is a remote user research platform that combines qualitative depth with AI-accelerated insights for moderated and unmoderated

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Overview

Lookback enables teams to conduct remote user testing with live moderated sessions and scalable unmoderated studies, enhanced by AI features like automated note-taking, follow-ups, and insight discovery. It supports participant recruitment, session recording, transcription, and collaboration with stakeholders.

Updated Oct 17, 2026

7 things

What Lookback has

Apps

iOS (store page, opens in a new tab)
Android

For developers

A Model Context Protocol server that lets AI tools connect to and act on your data. One of 24 Analytics tools with MCP server.

For teams

Lets invited clients, partners, or freelancers access selected project work.

Support

Faster answers from the support team than customers get as standard. One of 19 Analytics tools with priority support.

Pricing

Try the paid product for a limited time before committing to a subscription. One of 34 Analytics tools with a free trial.
A product demonstration available to prospective customers who want to evaluate the tool. One of 34 Analytics tools with public demo.

15 features

Key Features

Remote user testing
Qualitative depth. Quantitative speed. Remote user testing that doesn't make you choose.
Research insights
Stay in the moment, not in your notes. Lookback keeps your whole team aligned and turns every conversation into structured, actionable insight.
One-click notes
One-click notes — capture key moments instantly without breaking your flow.
Stakeholder viewing
Live stakeholder view — observers watch, chat, and take notes behind the glass without disrupting the session.
AI follow-up questions
AI follow-ups that dig deeper — no more surface-level answers. Lookback automatically probes for the real reason behind every response.
Transcript summaries
Smart headlines — skip the full replay. AI generates scannable summaries directly in the transcript so you can grasp what happened in seconds, not hours.
Pattern discovery
Spot patterns across every session — ask a question, get an answer drawn from everything in your project.
Timestamped insights
Every insight, timestamped and shareable — answers link directly to the moment in the recording, so your work is always evidence-backed and easy to share with stakeholders.
AI connections
Bring your own AI — connect Lookback to your existing LLM via MCP and keep your analysis inside the workflow you already use.
Participant recruitment
Source participants from our User Interviews integration or bring your own. Seamless recruitment that fits your existing workflow.
Unified research
Every phase of research in one unified platform.
Research questions
Turn discussions into focused research questions with Stakeholder Interviews. Capture what stakeholders actually care about so your findings land with impact.
Recruitment criteria
Invite your own participants with a link, or recruit from our participant pool powered by User Interviews . Define your ideal candidates with criteria and screener questions, with automated scheduling handling the rest.
Invisible observation
Stay fully present with participants while stakeholders observe invisibly. Behind-the-glass viewing, private chat, and live streaming—zero disruption to the conversation.
AI research search
Query all your sessions instantly with AI-powered Discover. Pull quotes, search for key moments, and find patterns across research rounds—without rewatching hours of footage.

Pros and cons

Pros

Integrates AI to accelerate insight discovery and reduce manual analysis time.
Supports both moderated and unmoderated remote user research methods.
Includes flexible participant recruitment options with a large vetted panel.
Enables real-time stakeholder engagement through live observation and chat features.
Offers enterprise-grade security and compliance with GDPR and SOC 2 standards.

Cons

Pricing is annual only with no monthly billing option.
Export functionality is limited to paid plans, restricting free trial capabilities.
Additional participant recruitment and sessions incur extra fees beyond plan limits.
Observers with limited permissions are only available on the Enterprise plan.
Some advanced features require integration with external services like User Interviews.

As of October 2026

Pricing

Enterprise
Custom
on request

You?

Be the first to rate Lookback

Your review helps others make better decisions. No account needed. Takes about 10 seconds.

Featured Video

See Lookback at work before you try it.

Watch on YouTube

0 questions

Frequently Asked Questions

No reviews yet

Community reviews

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Tried this tool? Share your experience.

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No reviews yet

Community reviews

Sort:Write a review

No written reviews yet. Be the first to share your experience.

Tried this tool? Share your experience.

Write a review

7 things

What Lookback has

Apps

iOS (store page, opens in a new tab)
Android

For developers

A Model Context Protocol server that lets AI tools connect to and act on your data. One of 24 Analytics tools with MCP server.

For teams

Lets invited clients, partners, or freelancers access selected project work.

Support

Faster answers from the support team than customers get as standard. One of 19 Analytics tools with priority support.

Pricing

Try the paid product for a limited time before committing to a subscription. One of 34 Analytics tools with a free trial.
A product demonstration available to prospective customers who want to evaluate the tool. One of 34 Analytics tools with public demo.

15 features

Key Features

Remote user testing
Qualitative depth. Quantitative speed. Remote user testing that doesn't make you choose.
Research insights
Stay in the moment, not in your notes. Lookback keeps your whole team aligned and turns every conversation into structured, actionable insight.
One-click notes
One-click notes — capture key moments instantly without breaking your flow.
Stakeholder viewing
Live stakeholder view — observers watch, chat, and take notes behind the glass without disrupting the session.
AI follow-up questions
AI follow-ups that dig deeper — no more surface-level answers. Lookback automatically probes for the real reason behind every response.
Transcript summaries
Smart headlines — skip the full replay. AI generates scannable summaries directly in the transcript so you can grasp what happened in seconds, not hours.
Pattern discovery
Spot patterns across every session — ask a question, get an answer drawn from everything in your project.
Timestamped insights
Every insight, timestamped and shareable — answers link directly to the moment in the recording, so your work is always evidence-backed and easy to share with stakeholders.
AI connections
Bring your own AI — connect Lookback to your existing LLM via MCP and keep your analysis inside the workflow you already use.
Participant recruitment
Source participants from our User Interviews integration or bring your own. Seamless recruitment that fits your existing workflow.
Unified research
Every phase of research in one unified platform.
Research questions
Turn discussions into focused research questions with Stakeholder Interviews. Capture what stakeholders actually care about so your findings land with impact.
Recruitment criteria
Invite your own participants with a link, or recruit from our participant pool powered by User Interviews . Define your ideal candidates with criteria and screener questions, with automated scheduling handling the rest.
Invisible observation
Stay fully present with participants while stakeholders observe invisibly. Behind-the-glass viewing, private chat, and live streaming—zero disruption to the conversation.
AI research search
Query all your sessions instantly with AI-powered Discover. Pull quotes, search for key moments, and find patterns across research rounds—without rewatching hours of footage.

Pros and cons

Pros

Integrates AI to accelerate insight discovery and reduce manual analysis time.
Supports both moderated and unmoderated remote user research methods.
Includes flexible participant recruitment options with a large vetted panel.
Enables real-time stakeholder engagement through live observation and chat features.
Offers enterprise-grade security and compliance with GDPR and SOC 2 standards.

Cons

Pricing is annual only with no monthly billing option.
Export functionality is limited to paid plans, restricting free trial capabilities.
Additional participant recruitment and sessions incur extra fees beyond plan limits.
Observers with limited permissions are only available on the Enterprise plan.
Some advanced features require integration with external services like User Interviews.

As of October 2026

Pricing

Enterprise
Custom
on request

You?

Be the first to rate Lookback

Your review helps others make better decisions. No account needed. Takes about 10 seconds.

Featured Video

See Lookback at work before you try it.

Watch on YouTube

0 questions

Lookback

Overview

What Lookback has

Apps

For developers

For teams

Support

Pricing

Key Features

Remote user testing

Research insights

One-click notes

Stakeholder viewing

AI follow-up questions

Transcript summaries

Pattern discovery

Timestamped insights

AI connections

Participant recruitment

Unified research

Research questions

Recruitment criteria

Invisible observation

AI research search

Pros and cons

Pros

Cons

Pricing

Lookback pricing plans

Enterprise

Be the first to rate Lookback

Featured Video

Frequently Asked Questions

What Lookback has

Apps

For developers

For teams

Support

Pricing

Key Features

Remote user testing

Research insights

One-click notes

Stakeholder viewing

AI follow-up questions

Transcript summaries

Pattern discovery

Timestamped insights

AI connections

Participant recruitment

Unified research

Research questions

Recruitment criteria

Invisible observation

AI research search

Pros and cons

Pros

Cons

Pricing

Lookback pricing plans

Enterprise

Be the first to rate Lookback

Featured Video

Frequently Asked Questions

More in Analytics

More in Analytics