PR software that integrates publishing, outreach, tracking, and relationship management for public relations teams.
Prezly is a PR software platform that combines newsroom publishing, media outreach, contact management, and analytics to help PR teams build lasting media presence and track campaign effectiveness. It supports branded newsrooms, personalized email campaigns, and detailed coverage reporting.
Publish press releases and stories to a fully branded newsroom optimized for SEO and AI discovery, keeping content live and discoverable long-term.
Send targeted, multimedia-rich email campaigns from your own domain with personalization tags and embedded press releases to increase journalist engagement.
Organize and segment media contacts by tags, location, language, and other criteria to target the right audience for each campaign.
Schedule outreach emails for optimal timing and track opens, clicks, replies, and coverage in real time to manage follow-ups effectively.
Analyze campaign performance with detailed reports on media coverage, contact engagement, and newsroom traffic to measure PR impact.
Support multiple languages and cultures with localization, auto-translations, and white-label newsrooms under your own domain.
Invite team members to collaborate on campaigns, share contact lists, and manage PR workflows collectively within the platform.
Connect multiple email accounts via SMTP/IMAP to send outreach from personal or client domains, avoiding generic sender addresses.
Set up a customized newsroom site to publish press releases and stories optimized for search engines and AI discovery.
Add media contacts and segment them by relevant criteria such as location, language, or industry using tags.
Write outreach emails embedding your press releases and multimedia, using personalization tags to tailor messages.
Plan the timing of your email campaigns to reach journalists when they are most receptive and send from your own domain.
Monitor who opens, clicks, and replies to your emails and log earned media coverage to analyze campaign effectiveness.
Pricing details are gathered from the official Prezly website and are provided for reference only. Always confirm the latest information directly with the vendor.
| Plan | Price | Highlights |
|---|---|---|
| Essential | 100€ | 1 site maximum
|
| Standard | 250€ | 1 site included
|
| Enterprise | Custom pricing | Everything in Standard
|
Explore tools grouped by use case so you can keep researching without losing momentum.
Compare other vetted products our editors see buyers evaluate alongside Prezly.
