Adobe Premiere

Object Mask lets users hover over a subject to automatically create and track a precise mask, eliminating manual rotoscoping.

Uses Firefly generative AI to extend clips, add frames, and generate missing ambient sound to seamlessly fill gaps.

Search for clips using natural‑language description of sound or dialogue, quickly finding specific footage or similar visuals.

Automatically transcribes video on import and allows creation of rough cuts by copying and pasting transcript text.

A purpose‑built color grading system allowing editors to shape and adjust look more intuitively during editing.

AI‑powered audio enhancement to clarify dialogue, reduce background noise, and improve audio quality.

AI adjusts aspect ratios while preserving focal points to optimize content for different social platforms.

Embed Frame.io panel to import media, organize assets, share sequences for review, and enable collaborative workflows.