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10+ Free Sales & Marketing Tools

11 of the 26 tools in this category have a free plan. Each offers a free tier beside paid plans.

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Sales & Marketing tools with a free plan

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Freemium
Sales & Marketing

Lusha

B2B data and sales intelligence system providing verified contacts, company data, and buying signals for revenue teams and AI agents.

Freemium
Sales & Marketing

Yesware

Sales engagement software integrating email tracking, templates, campaigns, and analytics within Gmail and Outlook.

Freemium
Sales & Marketing

Navattic

Interactive product demo software for sales and marketing teams to create, share, and automate product demos.

Freemium
Sales & Marketing

Storylane

Interactive product demo software for building, personalizing, and sharing demos to drive pipeline and sales engagement.

Freemium
Sales & Marketing

Supademo

Supademo automates the creation and delivery of interactive product demos with AI-powered personalization and analytics.

Freemium
Sales & Marketing

QR TIGER

Bulk QR code generator for creating branded static and dynamic QR codes from uploaded data.

Freemium
Sales & Marketing

Apollo.io

Apollo.io is an AI-powered sales platform integrating data, outreach, dialer, enrichment, and CRM into a single system.

Freemium
Sales & Marketing

Crystal

Personality platform that helps professionals understand communication styles, motivations, and relationship dynamics.

Freemium
Sales & Marketing

PandaDoc

Document workflow software for proposals, quotes, contracts, and legally binding e-signatures.

Freemium
Sales & Marketing

Hunter

Find email addresses and send cold emails with ease.

3 decisions

How to choose Sales & Marketing tools

Storylane and Navattic both build interactive demos and have a free plan. For documents that close deals, Better Proposals starts at $13 per user per month, the lowest published price among the three tools here that do this. Yesware runs email outreach from inside Gmail or Outlook and starts free. Aviso gives no price without a sales call.

  1. Finding and qualifying leads

    Leadberry watches your website and tells you which companies visited, with contact details and LinkedIn connections. It starts at $24 a month on annual billing. Saleshandy goes the other direction: you search its B2B contact database and send cold email sequences, starting at $34 a month. Clay and Apollo.io are also here for lead sourcing. Navattic and Storylane both qualify leads inside a demo using an AI chat agent. Storylane's free plan covers this. Navattic's paid tiers require contacting sales for a price.

  2. Turning interest into a signed deal

    Proposify, Qwilr, and Better Proposals all let you send a sales document, collect a signature, and track when the other person opens it. Qwilr's Growth tier requires at least five users at $55 each per month, so it costs more for small teams. Proposify's Basic plan is $19 per user per month. Flipbooker takes a different angle: it converts a document into an interactive flipbook and shows you exactly how far each reader got, starting at $14 a month.

  3. Building demos and onboarding walkthroughs

    Storylane and Navattic both let you build interactive product demos without involving engineers. Storylane's free plan also covers customer onboarding walkthroughs, and its paid tiers start at $40 a month. Navattic has a free starter plan; its higher tiers, which add demo automation and AI features, require contacting sales for a price. Supademo and Storydoc are also listed here for interactive demos. If you need a demo tool today at no cost, Storylane and Navattic are the two options with a free plan.

6 questions

Frequently asked questions

Which Sales & Marketing tools have a free plan?

Three tools here have a free plan. Storylane's free tier covers interactive demos and lead qualification at no cost. Navattic also has a free starter plan for demos. Yesware offers a free plan for individual email outreach inside Gmail or Outlook. Every other tool here is paid only, with no free tier.

Which tool for closing deals is cheapest?

Better Proposals starts at $13 per user per month on annual billing. Qwilr starts at $35 per user per month, and its mid-tier plan requires a minimum of five users, which raises the floor for small teams. PandaDoc is also listed here for this job.

Which tools help qualify leads?

Navattic and Storylane both qualify leads inside an interactive demo using an AI chat agent that routes visitors. Leadberry identifies companies visiting your website and starts at $24 a month, giving sales teams a list of real prospects without any outreach first.

Which tools support account-based marketing?

DemandScience and Demandbase are both listed here for account-based marketing. Neither publishes a price; both require contacting sales. Clay and Apollo.io are also here and can support targeted outreach to specific accounts. If you need a published price before committing time to a demo, none of these four tools provide one.

Which tools do not publish their prices?

Aviso requires a sales call for any pricing information; no plan cost appears on its listing. Navattic publishes a free starter plan but lists all paid tiers as contact-for-pricing. DemandScience and Demandbase are also here without published prices. If you need a number before committing time to a demo, Better Proposals, Yesware, Storylane, and Proposify all publish their plan costs.

Can I create an interactive demo without a paid plan?

Yes. Both Storylane and Navattic have free plans that cover interactive demo creation. Storylane's free tier also includes customer onboarding walkthroughs and lead qualification through AI chat. Supademo and Storydoc are also listed here for demos.