Overview

Microsoft Clarity offers free heatmaps, session recordings, and AI-driven insights to help you visualize user interactions, identify friction points, and optimize your website or app experience. It includes AI summaries, chat, and brand agents for personalized shopper engagement.

Last updated: Mar 31, 2026

Ratings & reviews

Average rating

3.01 review

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Community reviews (1)

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NJLegend3/5
Apr 9, 2026
Mixed feelings
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Average rating

3.01 review

Share your experience

Help others decide, your insights matter

Community reviews (1)

Most recent

NJLegend3/5
Apr 9, 2026
Mixed feelings
0 helpful0 not helpful

Key Features

Session Recordings

Watch real user sessions on your site to uncover where users get stuck and understand their journey with AI-powered highlights.

Heatmaps

Visualize user attention with heatmaps showing clicks, scrolls, and drop-offs to identify what grabs user focus.

AI Summaries

Get clear, actionable insights with one-click AI-generated summaries that reveal behavior trends and friction points.

AI Chat

Interact with your data through an AI chat interface to get instant, data-backed answers and deeper trend analysis.

Brand Agents

Deploy AI assistants that represent your brand to guide shoppers with personalized interactions based on real-time behavioral signals.

Mobile SDK

Integrate Clarity’s lightweight SDK into mobile apps (Android, iOS, Flutter, React Native) for powerful app insights with minimal performance impact.

MCP Server & Browser Extension

Extend Clarity’s capabilities with a server to bring analytics to AI tools and a browser extension to explore visitor engagement directly on pages.

GDPR & CCPA Ready

Compliant with major privacy regulations to ensure user data protection and trust.

Pros

Free forever with no traffic limits, suitable for growing businesses.
AI-driven insights reduce manual data analysis and highlight key user behaviors.
Includes session recordings and heatmaps for comprehensive user experience visualization.
Mobile SDK support enables app behavior analytics with minimal overhead.
Brand agents provide personalized AI-driven shopper engagement to boost sales.

Cons

No detailed pricing plans or premium tiers available, limiting advanced enterprise features visibility.
Limited direct integrations listed compared to some competitors.
AI chat and brand agents may require learning curve for optimal use.
Primarily focused on web and mobile analytics; less suited for other platforms.
Some advanced analytics features might be less customizable than paid alternatives.

Pricing

Plan	Price	Highlights
Free Forever	$0	Unlimited traffic and sessions Access to session recordings and heatmaps AI summaries and AI chat Brand agents for shopper engagement Mobile SDK support GDPR & CCPA compliant

Pricing is collected from the official Microsoft Clarity website and may change. Always confirm with the vendor.

Key Features

Session Recordings

Watch real user sessions on your site to uncover where users get stuck and understand their journey with AI-powered highlights.

Heatmaps

Visualize user attention with heatmaps showing clicks, scrolls, and drop-offs to identify what grabs user focus.

AI Summaries

Get clear, actionable insights with one-click AI-generated summaries that reveal behavior trends and friction points.

AI Chat

Interact with your data through an AI chat interface to get instant, data-backed answers and deeper trend analysis.

Brand Agents

Deploy AI assistants that represent your brand to guide shoppers with personalized interactions based on real-time behavioral signals.

Mobile SDK

Integrate Clarity’s lightweight SDK into mobile apps (Android, iOS, Flutter, React Native) for powerful app insights with minimal performance impact.

MCP Server & Browser Extension

Extend Clarity’s capabilities with a server to bring analytics to AI tools and a browser extension to explore visitor engagement directly on pages.

GDPR & CCPA Ready

Compliant with major privacy regulations to ensure user data protection and trust.

Pros

Free forever with no traffic limits, suitable for growing businesses.
AI-driven insights reduce manual data analysis and highlight key user behaviors.
Includes session recordings and heatmaps for comprehensive user experience visualization.
Mobile SDK support enables app behavior analytics with minimal overhead.
Brand agents provide personalized AI-driven shopper engagement to boost sales.

Cons

No detailed pricing plans or premium tiers available, limiting advanced enterprise features visibility.
Limited direct integrations listed compared to some competitors.
AI chat and brand agents may require learning curve for optimal use.
Primarily focused on web and mobile analytics; less suited for other platforms.
Some advanced analytics features might be less customizable than paid alternatives.

Pricing

Plan	Price	Highlights
Free Forever	$0	Unlimited traffic and sessions Access to session recordings and heatmaps AI summaries and AI chat Brand agents for shopper engagement Mobile SDK support GDPR & CCPA compliant

Pricing is collected from the official Microsoft Clarity website and may change. Always confirm with the vendor.

Microsoft Clarity

Overview

Ratings & reviews

Community reviews (1)

Community reviews (1)

Key Features

Session Recordings

Heatmaps

AI Summaries

AI Chat

Brand Agents

Mobile SDK

MCP Server & Browser Extension

GDPR & CCPA Ready

Pros

Cons

Pricing

Featured Video

Frequently Asked Questions

Community reviews (1)

Key Features

Session Recordings

Heatmaps

AI Summaries

AI Chat

Brand Agents

Mobile SDK

MCP Server & Browser Extension

GDPR & CCPA Ready

Pros

Cons

Pricing

Featured Video

Frequently Asked Questions

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