Monthly leader
108.9B estimated visits in September 2026.
Top two share
78%
Share of visits within the current top-10 list going to Google and YouTube.
Mobile share
58.8%
Weighted mobile share across the ten websites in the ranking.
The 10 most visited websites in September 2026
Google and YouTube remain far ahead, while Instagram ranks fifth worldwide.
Worldwide top 10
Estimated visits during September 2026
Monthly and yearly change
google.com
Mostly direct traffic
youtube.com
Mostly direct traffic
facebook.com
Mostly direct traffic
chatgpt.com
Mostly direct traffic
instagram.com
Mostly direct traffic
reddit.com
Mostly search traffic
whatsapp.com
Mostly direct traffic
x.com
Mostly direct traffic
wikipedia.org
Mostly search traffic
pornhub.com
Mostly direct traffic
Google received an estimated 108.9B visits during September 2026. YouTube followed with 60B, while the gap between YouTube and third-place Facebook was much larger than the gap between most lower-ranked sites.
The list includes search, video, social media, AI, reference, and messaging websites. It ranks website visits only, so app activity and private company analytics are not included.
Google and YouTube dominate the top 10
Rank positions look evenly spaced. The traffic behind them is not.
Traffic concentration
78%
of all visits in this top-10 list go to google.com and youtube.com.
google.com
50.3%
youtube.com
27.7%
Other eight
22.0%
Together, Google and YouTube account for 78% of the estimated visits among these ten websites. The other eight sites share the remaining 22.0%.
The top five account for 90.6% of the top-10 total. This concentration means a one-position move near the bottom of the ranking can involve far less traffic than the gap between the first two sites.
The biggest websites are used differently
Mobile dominates the combined audience, but the split varies sharply from one site to another.
Device mix
58.8%
mobile share across the top 10, weighted by each site’s estimated visits.
When each website is weighted by its estimated visits, mobile accounts for 58.8% of traffic to the top 10. That overall figure is useful, but it should not be treated as the device split for every individual site.
A site used for quick communication can have a very different device pattern from a site used for longer research or work. The chart shows the six largest sites in the ranking; the smaller four are included in the weighted total but left off the chart to keep it readable. Together they show why one global mobile percentage cannot describe every leading website.
How the top 10 changed this month
Monthly changes show what just happened. Yearly changes reveal which sites have gained or lost ground over a longer period.
Traffic movement
3 of 10 sites lost traffic in September 2026
7 increased
Biggest monthly changes
Biggest yearly changes
3 of the ten websites lost estimated visits in September 2026, while 7 increased. A broad monthly decline can reflect seasonality or a quieter month, so it does not automatically mean every site’s long-term audience is shrinking.
The yearly comparison is more useful for spotting lasting change. Read the two timeframes together: the monthly figure shows recent direction, while the yearly figure shows whether the current level is above or below the same period a year earlier.
According to Siteefy
The tools behind this, in Siteefy's index
Siteefy lists 57 tools for these 3 jobs. The counts come from the live index and change as tools are published or retired.
| Job | Tools | With a free plan | Most saved by readers |
|---|---|---|---|
| Social Media Analytics | 27 | 12 | Munch · 2 saves |
| YouTube Content Creation | 16 | 6 | CapCut · 25 saves |
| Website Traffic Analysis | 14 | 11 | Google Search Console · 31 saves |
Sources and method
How the numbers are maintained
Updated monthly after the new ranking passes the page’s data checks. If an update fails, the last complete month stays visible.